01 You are:
Male Female
02 Your ethnicity:
African American  Asian/Pacific Islander  Caucasian Hispanic Other
03 Your age:
Under 21 22-30 31-40 41-50 51-60 Over 61
04 You are:
Single Married
05 How many children do you have?
none 1 2 3 4 or more
06 Your education:
High School Some University University Degree Advanced Degree (PHD, Masters, etc)
07 In which field do you work professionally?
Art Architecture Health Education Finance Media Hospitality Real Estate Law Government
Sales Student Retired Other
08 What is your household's annual income?
Under $30,000 $30,000-$44,999 $45,000-$59,999 $60,000-$74,999 $75,000-$99,999 $100,000-$199,999
$200,000+
09 Do you own or rent your home?
Own Rent
10 What is your home's market value?
Under $300,000 $300,000-$699,000 $700,000-$1m $1m+ I don't own a home
11 Do you buy or have you considered buying real estate as an investment?
Yes No
12 How often do you travel for vacation?
Rarely Once/year 2-3/year 4+/year
13 How many nights will you stay in a hotel this next year?
None 1-3 4-7 8-14 15+
14 Do you golf?
Yes No
15 Do you consume alcohol?
1 or more per day 1x or more per week Not often Not at all
16 In the next 12 months, how likely are you to purchase the following items?
Accessories (curtains, rugs, lighting, artwork)	Antiques or Collectibles
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Appliances (indoor)	Appliances (outdoor / patio / grill)
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Audio / Visual (home media)	Automobile
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Bedding or Mattress Products	Countertops
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Closet / Organization / Storage	Faux Finishes / Specialty Paint Finishes
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Fireplace (indoor or outdoor)	Flooring
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Furniture (indoor)	Furniture (outdoor)
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Landscape Design / Installation Service	Interior Decorating / Design Services
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Lot (building a new home)	House
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Plants or Landscape Material	Pool or Spa
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Loan (construction / home improvement)	Remodeling / Renovation Contractor
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Roofing	Salon or Spa Service
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Face / Body Enhancement Surgery	Cosmetics / Skin Care Products
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
Health Club Membership	Jewelry
Very Likely Possibly Not Likely	Very Likely Possibly Not Likely
17 Where do you pick up Desert Living?
Subscriber Newsstand Hotel Waiting Room Friend Other
18 How many people read your copy?
1-2 3-4 4-5 5+
19 What other magazines do you read regularly?
20 How thoroughly do you read Desert Living Magazine?
Cover to cover Most of the articles Some of the articles
21 Which articles do you find most interesting?
Book reviews Music New products Cocktail recipes Food & Restaurant reviews Travel Design
Home Renovation Fashion Architecture Green Living Interviews Automotive
22 Which topics would you like to read more about?
23 What do you like best about Desert Living ?
Getting inside homes Colorful photos Finding out about new products Travel information
Attention to "green" products & events Informative feature articles Information gleaned from ads for products & services
Getting to know local builders, architects, and suppliers Other (please list):
24 What don't you like about Desert Living ?
25 Have you purchased a product or service based on an advertisement in Desert Living?
Yes No
26 Have you purchased a product or service after reading an article in Desert Living?
Yes No
27 What's most important to you about a magazine? (check all that apply)
Good ideas for my home and garden	Does Desert Living satisfy? Yes No
Well written and informative articles	Does Desert Living satisfy? Yes No
Quality of photography	Does Desert Living satisfy? Yes No
Articles that interest me	Does Desert Living satisfy? Yes No
Contributions from "experts" in their field	Does Desert Living satisfy? Yes No
Objectivity	Does Desert Living satisfy? Yes No
Coverage of topics and people in my area	Does Desert Living satisfy? Yes No
28 Rate the next statements 1 - 4, based upon this scale: 1 - Don’t like it at all / Not at all likely 2 - Dont like it that much / Not very likely 3 - Quite like it / Very likely 4 - Like it a lot / Definitely
1 2 3 4 The likelihood that you would buy the next issue of Desert Living
1 2 3 4 How much do you like Desert Living
1 2 3 4 How would you rate it in terms of value for money
1 2 3 4 How important is the cover when deciding to buy the magazine
1 2 3 4 Desert Living’s content has improved over the years
29 How many issues of Desert Living did you buy last year?
This is the first issue I bought 1-3 4-6 7-10
Any additional comments or suggestions? We'd love to know what you think!
Your info for contest entry:
Name
Address
City
State
Zip
Email
Rules & Regulations
One entry per person. The first entry received will be the only entry eligible. All questions must be answered in order to be eligible for prize drawing. Entries must be received between 12:01 AM Mountain Standard Time (MST) on 1/1/2008 and 11:59 PM (MST) on 5/15/2008. Employees of Desert Living, their immediate family members and/or those living in the same household of each are not eligible to enter. Prize giveaway governed by U.S. law. Prize giveaway is subject to all applicable federal, state and local laws and regulations. Void where prohibited. All winners will be notified via email or phone. Prizes will be sent to the winner’s home address unless otherwise agreed upon by Desert Living and the winner. Winners are required to claim their prizes within thirty calendar days. If a selected winner cannot be contacted or located after a period of 15 calendar days from the date the prize was awarded, the prize will be awarded to another participant. One attempt will be made to deliver the prize to the address provided by the winner.